25 wordpress tips for your site
From entrepreneurs and small business owners to mid-size corporations, WordPress has a solution for everyone. It is easy to use (even for beginners) and helps users create their own website. From student writers offering thesis help to entrepreneurs trying to sell a business or service, there are blogging and marketing opportunities for everyone. Here are some tips to get you started.

  1. Create a custom homepage. This will say a lot more about your business than a selection of your most recent blog articles.
  2. Take advantage of analytics software. Google Analytics works with WordPress and it’s a great way to rank higher in search results.
  3. Consider Yoast. Yoast is software that works with WordPress to help you determine how SEO-friendly your page is.
  4. Create a blog. Even if your primary goal is to sell, creating a blog with your WordPress site gives you an opportunity to attract potential buyers.
  5. Avoid keyword stuffing. If you use the same word too many times, it can cause search engines to label your site as spam and knock it down in the rankings.
  6. Protect the Admin Directory with a password. This is the second layer of security for administrative tasks. It is especially useful for sites with multiple users.
  7. Give a subscribe to comments option. This sends an e-mail notification to subscribers when there is a new comment on a post they are following.
  8. Use the Login Lockdown plugin. This limits the number of times someone can try getting into the WordPress accounts before locking it.
  9. Display excerpts on archive and home pages. This leaves the page less cluttered than displaying the full article.
  10. Be unique—but authoritative. While you want articles to be original, they should be on topics that potential customers or industry members may be interested in.
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  11. Use a custom Gravatar. This is a personalized image that goes across your site, which makes the site more personable.
  12. Introduce your team. If you are an individual or a small group, showing clients the people behind the work adds credibility and likability.
  13. Use links in articles. Linking to authorities boosts your credibility with readers. It shows that you know what you are talking about.
  14. Use with social media. Blog posting can be a major part of an effective social media marketing strategy.
  15. Buy the domain name. Having an extension (.wordpress.com) at the end of your website name looks less professional.
  16. Choose an appropriate theme. Whether you go sleek and professional or cute, remember to send a clear message.
  17. Communicate what your business is about. Be sure your brand’s message is clear on the site and other marketing materials.
  18. Provide contact information. If customers want to know more, it should be easy for them to contact you.
  19. Do research on useful keywords. There are many SEO tools that can help.
  20. Write a good meta description. This is your one chance to convince someone on a search engine to click your link instead of someone else’s.
  21. Research the competition. If you are writing a similar topic, your article should be better.
  22. Always view the article as a reader before publishing. Sometimes, coding does not transfer properly.
  23. Outsource your work. When you do not have time to publish on the blog, hire someone to write content for you.
  24. Add subheadings and images. These add to readability and improve the experience for the reader.
  25. Take courses. There are plenty of WordPress tutorials—check them out to see how the site will work best for you.

Whether you are a thesis writer or the owner of a small-to-mid-size business, WordPress has great opportunities for marketing and advertising. Flexible options and easy-to-use tools make it simple for anyone to get started. The only limit is your imagination and the amount of time you are willing to put into creating your site!