7 Ways to Promote Your Business Through Reddit
Technology has significantly changed the way things are done in the world today. Social media is now becoming one of the top places for marketing. Many entrepreneurs have put all their efforts to utilize this new technology to the fullest. These new developments in social media have completely changed the marketing realm, and things are now done differently in the advertising world.
Many agencies are always looking for a platform to develop a stable base where their products can be promoted well and reach the preferred audience. One of these platforms is known as Reddit. This is a platform where individuals from all walks of life discuss different topics that interest them. Voting is done on the content and posts that prove to be engaging.
The platform recently came up with a unique security feature known as Karma to eliminate spamming. Writing and submitting relevant content on this site will earn an individual more Karma points.
Here are some tips to help you promote your business on the website and get more Karma points.
1. Get content ideas
Reddit is a site full of content ideas. All the content that is submitted on Reddit can be upvoted or even downvoted. This will mainly depend on whether the users like your information or not. This is a format that was designed to show the best and favorite content on the site. Look around the subreddits that concern your business to get good content. Some subreddits that are not concerning your business can also be helpful. You can also choose to post a question on the relevant subreddits. This way, the users will help you get the content you are looking for. Sometimes blogs may also be useful to get content ideas. For example, if you’re into e-cigarette business, sites like IEC can help you gather relevant information that are of concern to e-cigarette smokers.
2. Try to drive traffic to your site
While using Reddit, it is important to drive traffic to your website. Some individuals are there to read and answer questions. Take this opportunity and share some relevant information. If the users of the site find your information to be interesting and high-quality, you will have brought traffic to your website. In case you had made a blog post for the responses you got from the site, it is advisable to share it. Other users will be interested in reading it, bringing more traffic. Always ensure that you are adding value, and you will get more clicks and upvotes.
3. Avoid Over-Promotion
Just like the other social media platforms, Reddit is part of the marketing strategy. If you overdose the promotion on this site, you will experience a decrease in upvotes, something you do not want. Always avoid over promoting your products and spend some time interacting with the rest of the users. This will be a perfect way of ensuring that they trust your brand, and at the end of the day, it will help you in scoring higher Karma points.
4. Be creative and go viral
Creativity is everything in business. However, it is not always easy, especially if you are a newbie. Try to come up with different ways of promoting the products you have creatively. In a short duration of time, you will discover that your products are going viral on Reddit and other sites. Use infographics, videos, comics, memes or anything that can attract the attention of other users. The idea is not being different but being creative.
5. Always be consistent
This is a website that attracts an enormous audience, and the benefits from there are always fast. You need to ensure that you are consistent when it comes to posts. Do not relax, just because your post is at the top. This will make sure that the traffic you are creating is constant and is maintained for a long time. Trying to take a short break will allow other users to overtake you.
6. Be an active member
If you want better exposure, ensure that you join a community in Reddit that deals with your products or services. It is advisable to explore different categories to you know the topic that will lure more responses. Comment on these issues sensibly. This will be a great way of increasing your online reputation, and your Karma points will go up. Always remember that your primary aim in the site is to develop a sustainable network and to keep your traffic constant.
7. Be Responsive
If other users of the website are commenting on your content, it is critical to respond to them. They did this because your posts are interesting, and acknowledging them will be a good deed. Take the negative responses humbly too. This will be the perfect way of showing that you care, and your attitude will also be reflected.